LPT Realty vs. Keller Williams: Breaking Down the Best Fit for You
LPT Realty vs. Keller Williams: Breaking Down the Best Fit for You
Choosing the right brokerage is a big decision. Whether you're a seasoned agent looking to maximize your earnings or a new agent wanting strong support, it’s important to know what each brokerage brings to the table. LPT Realty and Keller Williams are both popular choices, but they operate differently. Let’s break it down so you can decide which one aligns with your goals.
💰 Commission & Fees
LPT Realty: Two flexible plans—$500 per transaction (with a $5K cap) or an 80/20 split (with a $15K cap). After capping, you keep 100%. No monthly desk fees.
Keller Williams: 64/30/6 split—64% to you, 30% to KW, and 6% to your office. Caps vary by location. Monthly desk fees apply.
âž¡ If you want lower fees and 100% commission after capping, LPT Realty is the better choice.
💡 Revenue Sharing & Stock
LPT Realty: Earn revenue share for recruiting agents, plus stock rewards for hitting milestones—creating multiple income streams.
Keller Williams: Offers profit-sharing, but only if your market center is profitable. No stock incentives.
âž¡ If passive income and ownership matter, LPT Realty provides more opportunities.
📲 Tech & Support
LPT Realty: Access to Lofty, KVcore, and Follow Up Boss—choose the tools that work best for you. Strong agent development training.
Keller Williams: Proprietary Command system—powerful but takes time to learn. Coaching programs are highly structured.
âž¡ If you want flexibility with tech, LPT Realty lets you pick what works best.
🚀 Team Building & Flexibility
LPT Realty: Full freedom to grow your team and brand however you want.
Keller Williams: Encourages team growth, but branding must align with KW guidelines.
âž¡ If you prefer full control over your brand, LPT Realty offers more freedom.
The Bottom Line
LPT Realty is ideal for agents who want higher earnings, passive income, and full flexibility. Keller Williams suits those who value structured coaching and a well-known brand.
Still unsure? Let’s chat and find the best fit for you! 💬
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